We have the expertise to build a 3-12 months digital marketing strategy for your organisation. Our mission is to ensure we to build a sustainable digital presence for you. This involves understanding who your audience is, how best to reach them, what message to communicate and how to measure performance through analytics – all of which is captured in a strategic planning document.
Launch or improve your social media activities, tailoring the message and platform to your audience. Social Media is a unique opportunity to drive interest and engagement, establishing accountability. We can help you create profile pages and content for your community and integrate your website blog. Our work doesn’t need to stop there. We also help clients with content creation and ongoing community engagement.
Take charge of what your customers are saying about you or connect with influencers to improve your online popularity. Get recognised and stand out from the crowd. A good reputation can attract visitors and convert them to paying customers. We connect you with bloggers and influencers and have them act as ambassadors for your product/service.
The mobile market is surpassing the desktop audience as the primary access device – it’s too important a marketing channel to ignore. We create mobile friendly web pages, dedicated mobile apps, promoted Posts, SMS marketing and email marketing as tools to reach your audience and communicate your message.
Zootini works with a White Hat SEO strategy. This means we use organic ranking, back-linking and SEO content optimisation. We see this as a long-term investment and believe ethical SEO method yields better results in the long run. Our SEO work ranges from Online Reviews, Site Architecture [page load speed, error page analysis, internal link structure, image optimisation], to Keyword strategy, Content Optimisation and Link Building
Email marketing is one of the most effective communication tool to execute an integrated marketing campaign and helps to drive conversion. Zootini can help you create the campaign, the template, the content and execute your release strategy.